Nike Corinthians
Fé Alvinegra
In early 2017, Nike launched a new uniform for one of the most popular soccer teams in Brazil, Corinthians! The new T- shirt was inspired by the sword of São Jorge, the club's Patron Saint. With the victory of the Paulista Football Championship in sight, we created one image for each player based on the new t-shirt design, so they could post and reinforce their belief in #FéAlvinegra. Fans could share on their own pages too, honoring the team and the players.
Role:
Art Director, Designer
Art Direction, Design: Thiago Andrade, Yan Graller
Copywriter: Gabriel França
Head of Art:
Bruno Oppido
Photography: Daniel Kfouri
